The shirt is the most popular and most powerful piece of merchandise that bands have at their disposal. But just how powerful it can be often hinges on the design on the shirt just as much as the music behind it.

The shirt is the most popular and most powerful piece of merchandise that bands have at their disposal. But just how powerful it can be often hinges on the design on the shirt just as much as the music behind it.

Every band dreams of selling hundreds of shirts on day one. But getting there requires some creativity.

If bands are selling merch, what are they selling? This post will go over a few of the tried and tested merch ideas, as well as some new staples, that will inspire you when it comes to having custom merch and will make your fans lose their collective minds.

Using merch as a revenue stream is too good an opportunity to pass up - it's a damn near necessity these days. Far too many artists seem to overlook merch as a way of building their brand and connecting with their fans. Sure, it's a physical product that acts can profit from immediately, but it's so much more than that.